Tofino Ambassador Program

“Aims to build a strong and healthy community, encouraging a positive attitude among responsible citizens, improving community relations with visitors, and growing support for the diversity and well-being of area businesses.”

Who is the program for? All local residents including seasonal staff, newcomers, and business owners. All local residents new and old are welcome to participate in this great, free initiative to expand their knowledge of the area and increase their participation in the community.

How do I register? It’s simple! Once current course dates are confirmed, complete the online registration form and mark your calendar!

Participants of the Ambassador course will receive an Ambassador Card. Show your card for discounts and benefits at many local businesses!

This FREE program is offered as a joint initiative of the Raincoast Education Society, the Tofino-Long Beach Chamber of Commerce, and Tourism Tofino. The Raincoast Education Society is responsible for course curriculum, registration, and program delivery.

Courses Offered

Small Town, Big Picture

This three-hour orientation session delivers the “big picture” of living in Tofino. Learn about local history and basic ecology, cross-cultural understanding, businesses and activities, festivals, host etiquette, and important civic information. This is a great way to get up-to-date locals information about living and working in Tofino. This course is a suggested prerequisite for other courses

Rainforest Ecology

This three-hour session focuses on the ecology of coastal temperate rainforests. From the forest floor to the top of the canopy, this course will explore the species and interactions that occur in this ecosystem and the many factors that create a coastal temperate rainforest. Small Town, Big Picture is a suggested prerequisite for this course. 

Marine Ecology

This three-hour session focuses on the rich marine environment that plays an integral role in life on this coast. This course will cover the intertidal and pelagic ecosystems of Clayoquot Sound, including seaweeds, invertebrates, and marine mammals (and more!) as well as local oceanographic conditions. Small Town, Big Picture is a suggested prerequisite for this course.

Nuu-chah-nulth Lands & Waters

This three-hour session is an introduction to Nuu-chah-nulth homelands, culture, and language. Learn about local history, cross cultural understanding, Nuu-chah-nulth language, and cultural world view. Explore the ancient and continued interconnections between the local landscape, the ocean and First Nations culture. Small Town, Big Picture is a suggested prerequisite for this course.

Previous Course Schedule